As part of the management team, reporting to the COO, the Director of Analytics leads a growing, high-impact department responsible for turning complex, multi-market data into clear, actionable insights that directly shape business strategy and performance. The role spans business intelligence, data science, and regulatory reporting, ensuring the organization has the insight and foresight needed to make confident, high-quality decisions. Working closely with senior leaders across the organization, you will ensure analytics is embedded into key decision-making and actively used to shape business priorities and performance.

A key focus is building a proactive, forward-looking analytics culture that consistently identifies opportunities, challenges assumptions, and drives measurable improvements across the business. This includes strengthening how data is used, shared, and embedded into everyday decision-making.

Core responsibilities

Own the analytics strategy and roadmap across the company, covering both B2C and B2B business verticals, ensuring data is effectively used to guide strategic and operational decision-making.
Play a key role in shaping business direction by translating data-driven insights into strategic initiatives and ensuring senior leadership has clear visibility of key performance trends and market developments.
Lead and develop a multi-layered analytics organization, including managers across product analysis, marketing analytics, regulatory reporting, and data science.
Oversee key reporting functions, including regulatory reporting across US and European markets, ensuring accuracy, reliability, and timely delivery across teams and clients.
Partner closely with Marketing, Finance, Product, Operations, and other functions to embed analytics into budgeting, forecasting, business development, and strategic planning.
Work closely with the Data Warehouse team to ensure data is accurate, accessible, and structured to support reporting, analysis, and insight generation.
In partnership with Marketing, ensure structured customer and market research is conducted, with insights translated into actionable initiatives that improve business performance.

Experience and key competencies

Proven experience in senior leadership roles, including managing cross-functional teams across multiple time zones and engaging with C-level stakeholders.
Extensive experience in product and performance analytics or a related field. Experience in the iGaming and gambling industry is preferred but not required.
Strong background working with business intelligence and analytics tools such as Tableau or similar platforms.
Higher education degree in information technology, business administration, or a related field.
Strong problem-solving mindset with a curious, proactive, and statistically oriented approach to analysis and decision-making.
Fluency in verbal and written communication in English is essential, as it's our primary means of interaction.

Think of this job ad as more of a friendly guide than a rigid 'must-have' list. We're well aware that no one will tick all the boxes, so feel free to apply even if you're not a perfect match – we love close matches too!

Our benefits, Your happiness

Enjoy 28 days of vacation with the option to use your balance on business days only, effectively giving you up to 10 extra days off. Combined with flexible working hours, you can make the most of your time off.
Elevate your well-being with monthly sports/health compensation, full sick leave coverage for the first 8 days, our in-house gym, and a chill games room to unwind.
Unlock a generous Supplemental Training Program that includes training and company-wide knowledge-sharing opportunities to fuel your growth.
Our office is a cozy (and dog-friendly) haven right in the heart of the city. Enjoy complimentary fruits and beverages and free parking. It's the perfect place to be productive and feel right at home.
Be part of the most legendary events and make amazing connections with colleagues from across the entire company.
Comprehensive relocation support for a smooth transition.
We foster innovation and independence while celebrating success in a multicultural and diverse company, where you'll work alongside people from around the globe.
..plus, if you're not already a pro, we'll teach you how to play poker!

Recruitment flow

Interview - Second Interview - Third interview - Background check - Offer
Start date: ASAP
Applications are open until we find the one - take the leap and apply now!

We are an equal-opportunity employer, and we value diversity. Our diverse backgrounds, experiences, characteristics, and traits make us better at serving customers. So please, come as you are!

Location

Tallinn, Estonia

Coolbet is an award-winning gaming company delivering both B2C and B2B platforms across international markets. We offer sportsbook, casino, and poker experiences to players in 8 countries across 3 continents and provide advanced B2B solutions to operators in the US. Part of the Sega Sammy Creation gaming segment, our core team of 500+ experts collaborates across borders to create world-class experiences for both players and operators. With a strong presence at our Tallinn HQ, home to a diverse team representing over 50 nationalities, we bring different perspectives together to shape the future of gaming through continuous product development, a collaborative culture, and a strong commitment to responsible play. Find out more about Coolbet!